Marketing on
Autopilot
A complete marketing automation system. Nurture leads with email sequences, segment by behavior, score them, and hand off the hot ones to sales — all linked to your CRM.
Start CRMmating
Email Sequences & Drips
Build multi-step email sequences with delays, conditions, and branching. Nurture cold leads with educational content and warm them up automatically until they buy.
- Multi-step email flows
- Conditional branching
- Delay between steps
Behavior-Based Triggers
Trigger campaigns based on lead behavior — opened email, clicked link, visited pricing page, abandoned cart. React to every signal automatically.
- Trigger on email open/click
- React to page visits
- Cart abandonment recovery
- CRM-react to every signal
Lead Scoring & Segmentation
Assign points to every action (email open, link click, page visit, form submit). When a lead crosses your hot-lead threshold, auto-assign to a sales rep for immediate follow-up.
- Custom point rules
- Hot-lead thresholds
- CRM-assign on hot lead
- Dynamic segmentation
Form Builder & Landing Pages
Build lead-capture forms and embed them on your website or landing pages. Every submission becomes a lead in your CRM with the source already attached.
- Lead capture forms
- Embed on any website
- CRM-create CRM lead
- Source attribution
WhatsApp + Email Combined
Mix email and WhatsApp in the same sequence. Send an educational email today, a WhatsApp nudge tomorrow, a special offer next week — all auto-triggered.
- Mix email + WhatsApp
- Multi-channel sequences
- Optimal channel per step
- Higher engagement rates
Multi-Branch Campaigns
Run campaigns per branch with isolated lead lists. Each branch sees only its own performance; admins see consolidated views and can move leads between branches.
- Campaigns per branch
- Isolated lead lists
- View/create/edit/delete
- Consolidated admin view
Funnel Analytics
See your funnel from impression to close. Email open/click rates, form conversion, lead-to-deal ratio, and revenue per campaign. CRM-filtered by branch and date.
- Email open + click rates
- Form conversion rates
- Lead-to-deal ratio
- Revenue per campaign
CRM-Linked, Not Separate
Marketing CRMmation is part of Boom ERP — not a separate Mailchimp or HubSpot. Every email open, link click, and form submit is logged on the customer profile in the same CRM.
- Built into Boom ERP
- No Mailchimp needed
- Logged on customer profile
- Same CRM as sales
